Audio-Technica introduces improved ATH-ANC7b

QUIETPOINT® ACTIVE NOISE-CANCELLING HEADPHONES

STOW, OH, July 8, 2009 — Audio-Technica today announced the introduction of its ATH-ANC7b QuietPoint® active noise-cancelling over-ear headphones, which have the same 85% noise-cancellation but incorporate a number of improvements from the previous model to offer even better sound quality, comfort and convenience.

The ATH-ANC7b delivers superior audio performance, with a smoother, richer and more natural tonal balance. The headphones provide clear, high-resolution sound, with impactful bass, a detailed midrange, extended treble and accurate imaging in an immersive soundfield.

The earcups have been redesigned for greater comfort, and feature generously cushioned padding and a shape that fits easily over any ear. In addition, the ATH-ANC7b is supplied with two 1.6 m (5.2′) and 1.0 m (3.3′) detachable cables, and offers easier battery access.

The ATH-ANC7b employs exclusive QuietPoint active noise-cancellation technology that eliminates up to 85% of outside noise. A miniature microphone in each earcup detects environmental noise, and a corresponding sound-cancelling signal is applied. The headphones are ideal for use with the Apple® iPod®, iPhone™ and iPod touch® portable music and DVD players, laptop computers, in-flight entertainment systems and other devices.

The ATH-ANC7b utilizes large-aperture 40 mm neodymium-magnet drivers for a wide 10 – 25,000 Hz frequency response. The headphones have extremely high 109 dB sensitivity to provide generous volume levels from any music source. The ATH-ANC7b also works when the noise-cancelling function is turned off, and operates in passive mode without batteries.

The headphones fold flat for storage and come with two detachable 1.6 m (5.2′) and 1.0 m (3.3′) cables, a full-size ¼-inch adapter, an airline adapter for connection to in-flight entertainment systems, and a hard, durable carrying case.

The Audio-Technica ATH-ANC7b QuietPoint active noise-cancelling headphones will be available in August 2009 at a suggested retail price of $219.95. They will be available online or in stores at the Apple Store®, Electronics Expo and other Audio-Technica authorized dealers.

For more informations: www.audio-technica.com.

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