{"id":846,"date":"2009-07-13T10:05:55","date_gmt":"2009-07-13T10:05:55","guid":{"rendered":"http:\/\/www.tedpublications.com\/fr\/?p=846"},"modified":"2009-07-13T10:05:55","modified_gmt":"2009-07-13T10:05:55","slug":"le-vinyle-continue-son-ascension","status":"publish","type":"post","link":"https:\/\/www.tedpublications.com\/fr\/le-vinyle-continue-son-ascension\/","title":{"rendered":"Le vinyle continue son ascension !!!"},"content":{"rendered":"

La renaissance du vinyle<\/a>
\nreportage chez Radio-Canada<\/em>
\nen date du 20 mars 2009.<\/em><\/p>\n

Un autre article<\/em> interessant<\/em>
\ndans le<\/em> \u00abThe New York Times\u00bb<\/em><\/strong><\/p>\n

Another Spin for Vinyl<\/em><\/strong>
\nDURING his freshman year at Point Park University in Pittsburgh a couple years ago, James Acklin, now 20, felt lost among the social cliques on his new campus until he got to talking with a student who was in some of his classes. She seemed unusual, and it wasn\u2019t just her look: thick-framed eyeglasses, bangs and vintage dresses. Then, one rainy day in February, the two skipped class and went to her apartment. As soon as she opened her door his instincts were confirmed: she had a turntable. So did he. They both spoke the language of vinyl.<\/p>\n

Their bond was sealed as soon as she placed the stylus on an LP by the band Broken Social Scene, he said in an e-mail message. \u201cThere was this immediate mutual acknowledgment, like we both totally understood what we define ourselves by,\u201d continued Mr. Acklin, who considers his turntable, a Technics model from the 1980s that belonged to an aunt, a prized possession. \u201cIt takes a special kind of person to appreciate pops and clicks and imperfections in their music.\u201d<\/p>\n

The ranks of vinyl devotees are growing. Lately, the anachronistic LP has experienced an unlikely spike in sales, decades after the mainstream music industry wrote off the format as obsolete. Major labels are expanding their vinyl offerings for the first time since they left records for dead nearly two decades ago, music executives said.<\/p>\n

While the niche may still be small measured against overall sales of recorded music, the surge of interest in vinyl \u2014 and, particularly, its rising cachet among young listeners \u2014 is providing a rare glimmer of hope in a hemorrhaging industry.<\/p>\n

\u201cEven if the industry doesn\u2019t do all that well going forward, we could really carve this out to be a nice profitable niche,\u201d said Bill Gagnon, a senior vice president at EMI Catalog Marketing, who is in charge of vinyl releases. He said that people who buy vinyl nowadays are charmed by the format\u2019s earthy authenticity.<\/p>\n

\u201cIt\u2019s almost a back-to-nature approach,\u201d Mr. Gagnon said. \u201cIt\u2019s the difference between growing your own vegetables and purchasing them frozen in the supermarket.\u201d<\/p>\n

The category virtually collapsed in the late 1980s with the advent of the compact disc. And despite the efforts of various subcultures of supporters \u2014 club D.J.\u2019s, audiophiles, hardcore punks \u2014 to engineer a vinyl comeback, sales continued to wither as MP3s joined CDs as competition over the last decade. The industry had shipments of 3.4 million LPs and EPs in 1998 and just over 900,000 in 2006, according to the Recording Industry Association of America<\/a>.<\/p>\n

But shipments jumped about 37 percent in 2007, to nearly 1.3 million records. Three years ago Warner Bros.<\/a> Records returned to the format when it opened becausesoundmatters.com<\/a>, an online vinyl store stocked with reissues and new releases. At first, any vinyl release that sold 3,000 copies was considered a success, said Tom Biery, who oversees vinyl sales for the company. By comparison, the 2007 Wilco<\/a> album, \u201cSky Blue Sky,\u201d surpassed 14,000 copies.<\/p>\n

Vinyl is suddenly chic, he said, even among people too young to have grown up with the familiar crackle of a needle carving through the grooves of an album. \u201cI have friends who have younger kids \u2014 13, 15 years old, even 10 \u2014 and all those kids want turntables,\u201d he said. \u201cTheir parents are like: Wait a minute. What are you talking about?\u201d<\/p>\n

Mass-market retailers like Virgin Megastore and smaller record stores like Mondo Kim\u2019s in Manhattan are devoting more floor space to the antiquarian 12-inch disc of late. Newbury Comics, a chain of 29 music and merchandise stores in New England, has sold 400 turntables since it started selling them in June, Duncan Browne, a company executive, said.<\/p>\n

Despite the spike, records still represent a sliver of the music business as a whole. In 2007, for example, the industry shipped 511 million CDs. But given the declining interest in compact discs \u2014 those half-billion CDs represented a drop of more than 17 percent from the year before \u2014 any growth was welcome, executives said.<\/p>\n

This year Capitol\/EMI is in the process of reissuing its first substantial vinyl catalog in decades. Some of those albums, like \u201cPet Sounds\u201d by the Beach Boys<\/a>, are classic rock leviathans aimed at nostalgic baby boomers. But many are albums by contemporary artists, like Radiohead<\/a> and Coldplay, who appeal to young music buyers, Mr. Gagnon said. Most are pressed on acoustically superior 180-gram vinyl, and many are packaged in gatefold jackets, so they can serve as collectors\u2019 items for young fans who might also have the music in its digital form.<\/p>\n

With music so abundant on the Internet, record label executives said they needed to make physical copies of albums stand out as desirable objects in order to get people to buy them. Vinyl albums are up to the task: they are exotic because of their novelty and retro allure, and more physically imposing than CDs. (And the 12.5-inch album sleeve is an ideal canvas for cover art.)<\/p>\n

Deluxe editions are trophies of sorts for passionate fans, Mr. Biery said. In September, for example, Warner Bros. Records will release a new Metallica<\/a><\/p>\n

album, \u201cDeath Magnetic,\u201d in a five-record box version \u2014 each of 10 songs will get its own side \u2014 for about $115.<\/p>\n

Cliquez ici pour la suite<\/em><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

La renaissance du vinyle reportage chez Radio-Canada en date du 20 mars 2009. Un autre article interessant dans le \u00abThe New York Times\u00bb Another Spin for Vinyl DURING his freshman year at Point Park University in Pittsburgh a couple years ago, James Acklin, now 20, felt lost among the social cliques on his new campus […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57],"tags":[],"class_list":["post-846","post","type-post","status-publish","format-standard","hentry","category-haute-fidelite","entry"],"_links":{"self":[{"href":"https:\/\/www.tedpublications.com\/fr\/wp-json\/wp\/v2\/posts\/846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tedpublications.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tedpublications.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tedpublications.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tedpublications.com\/fr\/wp-json\/wp\/v2\/comments?post=846"}],"version-history":[{"count":0,"href":"https:\/\/www.tedpublications.com\/fr\/wp-json\/wp\/v2\/posts\/846\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.tedpublications.com\/fr\/wp-json\/wp\/v2\/media?parent=846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tedpublications.com\/fr\/wp-json\/wp\/v2\/categories?post=846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tedpublications.com\/fr\/wp-json\/wp\/v2\/tags?post=846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}